AI Insights · Timothy · July 2021
Top 5 Social Apps on Android in Guatemala: Q2 2021
Explore the performance trends of the top social apps on Android in Guatemala during Q2 2021, highlighting downloads, revenue, and active user metrics.
During the second quarter of 2021, the top social apps on the Android platform in Guatemala showcased varying trends in downloads, revenue, and active user engagement. According to data from Sensor Tower, these apps demonstrated diverse patterns in user interaction and monetization.
TikTok from TikTok Pte. Ltd. saw a robust increase in weekly revenue, peaking at about $551 in late June. Weekly downloads fluctuated, with a notable rise to approximately 63K in early June, while active users remained relatively stable, hovering around 830K to 840K throughout the quarter.
TikTok Lite - Save Data experienced a surge in weekly downloads, reaching about 68K in early May before tapering off. Active user numbers showed a gradual increase, peaking at roughly 268K by the end of June.
Instagram by Instagram presented a steady climb in weekly revenue, culminating at approximately $43 by the last week of June. Download trends for Instagram were relatively consistent, with a slight peak of 31K in mid-June. The app's active users steadily grew, reaching around 2.28M by the quarter's end.
Facebook Lite from Meta Platforms, Inc. maintained a consistent download rate, with a slight increase observed in the latter half of June, peaking at around 27K. Active user engagement saw minimal fluctuations, generally staying around 800K.
Facebook also from Meta Platforms, Inc. experienced a gradual decline in weekly revenue, starting at about $2.2K in late March and settling near $1.4K by the end of June. Meanwhile, its download numbers remained stable, averaging around 22K weekly. Active users steadily increased, reaching over 4.25M by mid-June.
These insights illustrate the dynamic nature of social app performance in Guatemala, providing a snapshot of user engagement and monetization efforts during this period. For more detailed insights, visit Sensor Tower.